Atena Neuhuber

Atena’s Own Collection

Atena’s personal collection is a poetic exploration of nature, movement, and emotion, while subtly reflecting the spirit of contemporary trends.
Each design begins as a hand-painted artwork: a moment captured in color, structure, and rhythm. Inspired by the quiet intelligence of nature,  drifting coral, wild florals, desert light, layered landscapes, her creations transform organic impressions into wearable pieces. Rooted in craftsmanship and guided by intuition, the collection merges personal storytelling with seasonal direction. It doesn’t chase trends, but it moves with them,  interpreted through a deeply artistic lens. This is fashion in motion: grounded, expressive, and thoughtfully connected to its time. Atena Collection & Services

🧵 Made to Order Product

All our pieces are handmade with care. Each item is one of a kind, reflecting our commitment to slow fashion and intentional craftsmanship.  Made-to-order means less waste, more love, and a garment made just for you. Thank you for choosing slow fashion and supporting handcrafted work. Your Designer Atena Neuhuber MA  Made with love, just for you!

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DESIGN STUDIO

ATENA NEUHUBER DESIGN STUDIO

Atena Neuhuber is a trend researcher and senior designer with international recognition. For many years, she has been publishing exclusive print and pattern design books under the name AQUI® from her design studio AQUI DESIGN E.U. for the fashion industry, based on in-depth trend analyses. In addition, she offers seminars and webinars in trend forecasting and design, highly valued by both companies and creative professionals. As the only designer from Austria, she has been regularly represented at Première Vision in Paris for many years, showcasing her latest work in fashion and design. Her studio is also the only Austrian design studio exhibiting in interior design at Heimtextil in Frankfurt am Main.

With her unique combination of trend research, artistic vision, and artisanal excellence, Atena Neuhuber sets new standards in the international design scene. The Atena Neuhuber collections reflect a wide range of artistic perceptions, translating ideas and impulses into unique works shaped by contrasting experiences.

Atena Neuhuber Exclusively and Design Services

Exclusively Services & Collaborations

Atena Neuhuber Design Studio offers selected design collaborations for brands, labels, and studios seeking bespoke prints, fabric development, or conceptual design work. Each project is guided by authenticity, artistic vision, and a conscious use of materials. Based in Austria, she works with a rich pool of creativity and an endless passion for creation , offering unique solutions and inspiration across diverse product areas and international markets. Atena holds a Master of Arts degree from the University of Art and Design in Linz, Austria Atena Neuhuber MA

Interested in working together?

Let’s create something unique.

Collaboration

Trendforecast Pattern and Print Books and Publications

Atena brings deep expertise in trend research and analysis, supported by a global network of forecasting connections. She publishes the renowned Pattern and Print Trend Forecast Books, which delve into five key fashion concepts: colors, styling, fabrics, patterns, and prints. These are considered essential resources for designers, brands, and studios.

AQUI DESIGN e.U. Atena Neuhuber MA

Fashion Academy

ATENA NEUHUBER FASHION ACADEMY

Why Study at the Atena Neuhuber Fashion Academy

The Atena Neuhuber Fashion Academy is not just a place to study, it’s a world where innovation, artistry, and individuality merge to shape the future of fashion. Guided by the creative vision of Atena Neuhuber, each program combines European couture heritage with modern digital design technologies, empowering designers to think beyond trends and create with intention. Here, you don’t just learn fashion, you live it. From trend forecasting and storytelling to fabric and fashion design masterclasses, every course immerses you in the professional language of style, sustainability, and innovation. Students gain access to exclusive tools, including Atena’s custom digital brushes, trend reports, and international presentation opportunities, preparing them for success on both the creative and commercial stages of the fashion world. At the Atena Neuhuber Academy, you master more than technique,  you discover your signature style, your creative confidence, and your global voice. Where creativity becomes couture. Where your vision becomes reality. Signature Programs & Services:

Fabric Design Masterclass

A deep exploration into the world of textile innovation. This masterclass guides students through the process of developing high-fashion fabrics, from digital print design and color composition to material research and couture finishing techniques. Learn how to translate creative concepts into tactile fabric artistry that defines collections and elevates design.

Fashion Design Masterclass

An advanced program focused on the complete design process, from sketch to runway. Students refine their creative identity through concept development, silhouette construction, and digital visualization. This masterclass bridges imagination and craftsmanship, shaping visionary designers ready to bring couture ideas to life.

Key Styles Masterclass

A study of the essential shapes, aesthetics, and style directions influencing modern fashion. Participants learn to analyze and interpret design movements, decode seasonal style identities, and create signature looks that align with global trends. Perfect for designers who want to master the language of fashion expression.

Trend Forecasting & Reports

Insight-driven training in future trend analysis and creative direction. This course focuses on identifying cultural, artistic, and technological influences that shape the fashion industry. Students learn to craft professional trend reports, color forecasts, and storytelling strategies that guide design innovation and brand positioning.

Catwalk & Go International

A professional program designed to prepare designers for international exposure and presentation. From portfolio curation to runway readiness, this masterclass covers everything from brand narrative development to showcasing at global fashion weeks. Ideal for emerging designers ready to step confidently onto the world stage.

Masterclass Application
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